Meet the people behind the brands we help build

We’re a team of builders, strategists, and operators united by one mission: helping founders turn good ideas into great companies, through precision, systems, and relentless execution.

A team that builds
like owners

We treat every brand with the same discipline and accountability we hold for our own. Real operators, real care, and a shared commitment to excellence in every detail.

Employees are
helping our clients every day

Account Executive

Emmett Davidson

eCom Strategist

I help people build real eCommerce businesses by cutting through the noise and getting clear on what to do next.

Fun Fact:

I’m surprisingly introverted for someone who talks all day.

Account Executive

Fraser Bracey

eCom Strategist

I help onboard clients and love watching them hit milestones in real time.

Fun Fact:

I’ve lived in and explored 18 countries so far.

Account Executive

Isaac Morrow-Jones

eCom Strategist

I love speaking with new founders and helping them take their first steps toward a better life.

Fun Fact:

I’m a massive foodie and spend my last penny on dinner with loved ones.

Account Executive

Levi Hart

eCom Strategist

I help people realise their potential and take bold steps toward the lifestyle they want.

Fun Fact:

I love surfing and training Muay Thai.

Account Executive

Storm Timm Smith

eCom Strategist

I introduce people to eCom Capital and love hearing raw stories and seeing early transformations.

Fun Fact:

I fall asleep to ASMR videos, cheaper and more effective than tablets.

Account Executive

Jack Oldham

eCom Strategist

I help people at the start of their journey see what’s possible and connect them with the right strategist.

Fun Fact:

I worked construction and factory jobs before one phone call changed my life.

Account Executive

Nick Nikolinakos

eCom Strategist

I love serving clients and helping them transform their lives through eCommerce.

Fun Fact:

wake up and jump straight into a 4 degree ice bath.

Support Team

Jemelee Arcibal

Company Admin

I support the Mastermind Admin Team and Account Managers to keep operations running smoothly.

Fun Fact:

I’ve mastered multitasking with coffee in hand and 20 tabs open.

Support Team

Aubrey Rhose Buenaventura

Community Manager

I help eCom Capital clients stay engaged, supported, and confident as they build their business.

Fun Fact:

I teach POP Pilates on weekends with my favourite playlist.

Support Team

Marion Tan

Designer

I’ve been designing since I was 10 and it’s still my longest relationship.

Fun Fact:

Outside design, I train as an aerialist.

Support Team

Kristine Fernandez

Customer Support

I love supporting customers and teammates and making things easier for everyone.

Fun Fact:

I used to be a competitive swimmer.

Support Team

Paolo Viñas

Admin Assistant

I make things easier for the team so they can focus on what matters most.

Fun Fact:

I’m a huge sports fan and love playing basketball.

Support Team

Polyjana Molines Damo

Dev Admin, Communications

I help people with their needs and ensure they get the best support through their journey.

Fun Fact:

I’m a plant nerd.

Support Team

Lyndon James

Software Engineering Lead

Software engineer with automation skills and creative problem-solving. AI first approach. I make systems talk to each other, and can automate just about anything.

Fun Fact:

I released a full AI Music album under the persona Donlyn in 2025

Support Team

Komal Nusrat

Data Analyst

I transform complex data into clear insights and love finding the story in the numbers.

Fun Fact:

I once spent 20 minutes looking for my glasses while wearing them.

Support Team

Charles Tanjutco

Admin Assistant

I’m an Administrative Assistant at eCom Capital who enjoys the culture and supporting clients by making sure concerns are handled with care.

Fun Fact:

I’m a big toy collector and Gunpla builder.

Inside the work
that builds brands

This isn’t behind-the-scenes, it’s the process. Strategy sessions, launches, founder breakthroughs, real momentum. What happens here turns ideas into outcomes, every single day.

Behind the Scenes

Sunshine

Coast Private Event

Client Sessions

Client VIP

networking dinner

Team in Action

Mastermind

strategy immersion

The values that unite the people that build your brand

Default to drive

We move fast, think clearly, and own every outcome. Speed with discipline is our baseline

Be the source

We don’t copy, we create. Every brand starts from first principles and ends with something new.

Build in public,
deliver in silence

We share truth early and execute quietly.
No noise, just results that speak for themselves.

Hold the line

We choose what compounds, not what comforts. Discipline and integrity always beat shortcuts.

Give a f*ck

We care obsessively about the work, the details, and the extra 10% that defines excellence.

Our 10-Year BHAG: A founder reaching $10K every hour

Today, one of our founders reaches $10K every 6.6 days. In ten years, that milestone will happen every hour. Because every hour, someone should be building a brand that changes their life and we intend to make that possible.

Every month

$10K

Every 6 days

We are here

$10K

Every day

$10K

Every hour

$10K

Our journey

What began as a small group of founders proving what’s possible in eCommerce has grown into a global network driving $100M+ in client revenue, all built on the same foundation of discipline, systems, and compounding results.

2020 — The Beginning

Built eCom Capital from home. A clear plan. Relentless execution.

Standards mattered early. Professional before it looked professional.

Team members everywhere. Spare rooms and kitchen tables.

Adnan was our first full-time hire. He’s still with us today.

first hires

2021 — Finding Our Feet

Moved into our Broadbeach office. Felt official… for about a week.

first office

Covid hit. Office gone. Learned WFH really meant “adapt or die.”

Post-lockdown, it was great to see our clients and build in person.

2022 — First Wins

Hosted our first client event, 10 people came. We were pumped.

first event

Left that room knowing we were onto something. Small but powerful.

2023 — Foundations

Team grew steadily. More hands, more momentum each month.

2023 wasn’t loud, but it mattered. We finally built real stability.

2024 — Breakthrough

Held our first retreat. Big ideas, big laughs, questionable singing.

first retreat

Clients hit 10k every 6.6 days. The community felt unstoppable.

Spent Black Friday in our warehouse packing orders with the team.

2025 — Expansion Era

We hosted 200 clients, the same venue as our first, just a bigger room.

Team expanded fast. New roles, new energy, same focus on results.

Our vetted suppliers taught clients how to find products and speak to suppliers.

Day ones like Adnan still with us. Loyalty like this hits different.

Year

Work with us

We hire people who think like founders, driven, curious, and committed to excellence. If you’re ready to grow fast, learn deeply, lead from the front, and make a real impact through your work, this is where you belong.

apply now